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Request for Proposals Rebranding Initiative

Posted Wednesday, April 16, 2025
Updates

The City of Essex Junction is seeking a qualified graphic designer, design firm, or agency to develop a long-standing, clearly recognizable brand identity and brand style guide. The project will include visual elements, messaging, and guidance on incorporating sub-brands for departments. One objective of the project is to create a logo that has a wide appeal and reflects the community as a whole. The chosen designer or firm will also provide a style guide for graphics, templates to meet the necessities of day-to-day operations (e.g., letterheads, memos, report covers, and city apparel), signage, and banners.

Proposals are to be submitted by 4:00 PM (local time) on May 5, 2025, at the City Office, 2 Lincoln Street, Essex Junction, Vermont, 05452. Proposals shall be marked to the attention of Ashley Snellenberger, Communications and Strategic Initiatives Director. Digital proposals may be submitted via email to asnellenberger@ essexjunction.org, but the City assumes no responsibility for formatting or transmission errors.

The complete RFP may be obtained, without charge, below, at the City Office, or by calling (802) 878-6944. Please direct all questions regarding this request for proposals by April 28, 2025, to Ashley Snellenberger, Communications and Strategic Initiatives Director, at asnellenberger@ essexjunction.org or 802-878-6944 EXT 1601. All answers to questions received will be posted to the City’s website by April 29, 2025. The City of Essex Junction, through its Authorized Representative, reserves the right to waive any informalities in or reject any and all proposals, in whole or in part, or to accept any proposal deemed to be in the best interest of the City of Essex Junction.

RFP Rebranding Initiative